huzzah!

As a former gymnast and circus performer, I know about skillfully moving through a great performance and, always, sticking the landing.

During a career that has seen me convert from designer to writer, the spaces we tell our stories in have evolved even more dynamically. But two important constants govern our success no matter where or how we communicate. Connection and value.

Every time I reach for the keyboard, I try to remember that. Make audiences care. Make brands count.